The Survey Geek

Category: Web Surveys

  • More signs of the Apolcalypse

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    RegBaker
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    Way back in the last century when Web interviewing was just starting to warm up more than one researcher worried that with the Web as a research medium anybody could create and field a survey. You didn't need a mail room, a call center, or a field force anymore. In 1999, those fears were made…

  • Mastery, Mystery, and Misery

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    RegBaker
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    Well over a decade ago when we first started doing Web surveys I had an on again, off again argument with colleague who used to say, "A Web survey should look like a Web site." My counter was that motivations of site visitors are different from those of survey respondents. Site visitors come of their…

  • Hoisted on their own petard

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    RegBaker
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    The current issue of Inside Research is out and it includes the mid-year update on online spending. Despite the headline that characterizes the growth as "soft" the numbers show the MR companies reporting to IR (and mine is one) estimating that their 2010 revenues from online will be around $2.2 billion, a 12 percent increase…

  • Where is our Copernicus?

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    RegBaker
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    I was at the AAPOR Conference in Chicago most of last week and while I had planned to do some blogging it was hard given the sheer overwhelming amount of information, opinions, and data being shared. (And besides, Jeffry Henning was there pounding out posts on his shiny new iPad so I am confident the…

  • Plus ca change

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    RegBaker
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    In the current issue of Research Business Report Bob Lederer muses on one of his favorite topics, online panel quality, and, at the risk of oversimplifying, seems to say that after lots of industry-wide soul searching it's now time for some action. He concludes by saying, "I suspect that 2010 will be all about tests…

  • So this is what it’s come to

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    RegBaker
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    Like a lot of us in MR I belong to a panel or two.  Just professional curiosity. My day job pays me enough so I can get by.   I have found two invitations in my inbox on a Saturday afternoon and since they are B2B I have clicked through to the first one.  I…

  • Practice makes perfect

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    RegBaker
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    This is something of an unplanned follow-up to my last post.  While catching up on my reading I came across an interesting article in the winter issue of POQ by LinChiat Chang and Jon Krosnick reporting on a neat little study that compares responses from a telephone RDD sample, an online panel recruited by RDD…

  • It’s all relative

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    RegBaker
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    Yesterday, for the first time in many months, I visited my local audio store to check out the latest equipment and to see how they've been weathering the recession.  When I asked how business had been the owner told me that last year people were saying, "Flat is the new up." He says that this…

  • Let’s hear it for conventional wisdom!

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    RegBaker
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    The post begins, "Contrary to conventional wisdom, U.S. consumers age 65 and older are most likely to shop online (77%). Consumers ages 45-64 and ages 30-44 follow at 71% with those ages 18-29 at 70%, a new report finds."  So 77%of persons aged 65 or older shop on line?  That's especially astounding because by most…

  • Have we reached a turning point in online research?

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    RegBaker
    in

      I am starting to believe that 2009 may be a watershed year in the evolution of online research. At least three important developments stand out. First, after several years of widespread concern about panel data quality the industry appears to be arriving at something approaching a consensus about what constitutes a "good" panel, the…