Category: Privacy
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The cost of privacy
My email this morning included a message from Hertz describing their new fleet of BMWs. I don’t rent from Hertz anymore and the emails they continue to send are mostly reminders that my driver’s license has expired, which was some while ago. But why the BMW pitch? Perhaps because in 2009 I treated myself to…
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A bad survey or no survey at all?
For a whole lot of reasons that I won’t go into online privacy suddenly is front and center, not just in the research industry, but in the popular press as well. The central message is that people are “concerned,” but about what exactly and by how much, well the answers there are all over the…
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“Is it legal?” is not enough
I just posted a link to this Computerworld article on my Twitter feed, but I think it's so important that I have decided to mention it here as well. The article describes the dangers brands are beginning to face with over aggressive big data and data mining practices. The key point is that it's not…
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If You Need to Know What’s Legal, You’re Already on the Losing Path
This is the second and final post from Michael Link on location. Privacy and ethics concerns in research are not new, but they have taken on considerably higher visibility in our 24/7 news world as researchers test the bounds of new measurement approaches. At a recent symposium on Leveraging Location hosted by Nielsen, a panel…
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New survey says everybody has a price
Like many people in this business I've been thinking a lot about data privacy these last few weeks. So when I see a headline from Research-Live come into my email saying, "Half of consumers willing to share their data, says survey," I wonder what's up because it doesn't quite gel with other data I'm seeing.…
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Addendum on Internet penetration and privacy expectations
A couple of weeks back I posted some data from an SSI survey in a number of Asian countries in which respondents were asked about the degree to which they agree or disagree with this statement: Companies should be allowed to collect information from social networking sites when it is posted online in a public…
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Geeks don’t care about privacy but real people do
Yesterday a colleague in our Hong Kong office passed on a few screen captures from an ESOMAR/SSI webinar on social media use in Asia. Given all of the recent hubbub about social media research and privacy I found this one to be especially interesting. As I have written here before, the argument the industry is…
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Privacy:not dead yet
I find it surprising that with all of the online chatter pre, post and during "The Great Privacy Debate" no one seems to have mentioned current happenings with Facebook and Google+. Sooner or later the online privacy debate almost always comes down to the assertion that people don't care about privacy any more, that it's…
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Keep your hands off my PII!
I was on vacation last week and while I was away the debate about research ethics and privacy, especially in the context of social media research, seems to have really heated up. (There is an online panel of worthies on this topic planned for next Monday. If you've not already done so you can get…