The Survey Geek

Category: Conferences

  • CASRO Online – Part 2

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    RegBaker
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    Back at CASRO. First up is Craig Overpeck and he's going to talk about ISO. I'm a huge ISO fan and have blogged about it many times. I'm going to let this opportunity to do it again pass. Now there is a panel of mostly former Harris Interactive employees who are going to talk about…

  • CASRO Online – Part 1

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    RegBaker
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    I'm at the CASRO Online Conference in San Francisco. This is one of my favorite conferences because it's all about people trying to make things work. It's generally not about grand pronouncements and dire warnings about the future. It's a conference that features people doing research on research, running experiments, and trying to solve the…

  • Representativiteit is dood, lang leve representativiteit!

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    RegBaker
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    I'm in Amsterdam where for the last two days I've attended an ESOMAR conference that began as a panels conference in 2005, morphed into an online conference in 2009 and became 3D (a reference to a broader set of themes for digital data collection) in 2011. This conference has a longstanding reputation for exploring the…

  • Plus c’est la même chose

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    RegBaker
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    Here is a quote I recently came across and wanted to share. When Eileen Campbell, CEO of Millward Brown, was asked at this year's ARF re:Think conference (I hope I got that funky capitlization right) what she thought the industry would like in 2020 she responded: "I’ve been in this business for a long time,…

  • Why does it work?

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    RegBaker
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    Now there is a question that we ought to ask more often. At last week's MRMW Conference we heard about a whole lot of different methods—some mobile and some online—for which their evangelists made great claims. And those claims generally focused on the great insights they can deliver about some generic ill-defined group, typically "people"…

  • Storytelling comes to the conference podium

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    RegBaker
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    The first two presentations at the conference this morning have helped me to understand what it is that I'm finding so disquieting about this conference. What we are hearing is not the usual kind of research conference presentation. What we are hearing are stories. No data. No experiments. No hypothesis testing. Just stories. Oral blog…

  • Kids in a candy store

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    RegBaker
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    I'm at the Market Research in the Mobile World Conference in Cincinnati where the constant stream of cool MR mobile applications is off the charts. You can't help but be impressed with the creativity being brought to the task of using mobile to give us a whole new perspective on consumer behavior. And the people…

  • AAPOR catches the wave

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    RegBaker
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    I’ve been going to the AAPOR Annual Conference for more years than I can count.  The last several have been like trips back in time.  While web survey design was often discussed the the new and rapidly-evolving methodologies that occupy MR conferences were seldom acknowledged in any meaningful way.  Or, if acknowledged hardly welcomed.   But…

  • The Mosaic of Global Research

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    RegBaker
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    Last week I attended the much-retooled CASRO Global Conference in Miami. The event was co-sponsored by CASRO and ARIA, the Americas Research Industry Alliance. There were around 100 attendees and the program seemed to me to be stronger than in previous years. Day 1 was interesting. The highlight for me was a presentation by Simon…

  • MRS Annual Conference

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    RegBaker
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    Last week I spent two days at the MRS Annual Conference in London.  The MRS has just changed its logo which now features the words, "Evidence Matters." I took that to be a reaction to a decade of emphasis on "insight" which at times seemed to translate to "evidence optional" or at least given us…