Author: RegBaker
-
ESOMAR tackles Big Data
On Friday I attended a small gathering of around 30 MR suppliers, clients, privacy experts, and Big Data practitioners in Boston. The goal of the event was to stimulate a conversation about the practice and impact of Big Data on MR firms and the industry, to understand where we are headed, and the problems we…
-
New survey says everybody has a price
Like many people in this business I've been thinking a lot about data privacy these last few weeks. So when I see a headline from Research-Live come into my email saying, "Half of consumers willing to share their data, says survey," I wonder what's up because it doesn't quite gel with other data I'm seeing.…
-
Big data comes to the Census Bureau
Two of the more interesting sessions at last week's AAPOR conference featured the US Census Bureau. The shared theme was the Bureau's initiative to reengineer its data collection process in an era of declining cooperation and ever-tightening budgets. The two underpinnings of their strategy are (1) a new data collection approach called adaptive design and…
-
Pew takes a serious look at Google Consumer Surveys
The room is full here at AAPOR and mostly I suspect to hear a presentation of Pew's comparison of the results from a dual frame (landline plus cell) telephone survey and Google Consumer Surveys. There is no shortage of people I've talked to here and elsewhere who think that Pew was overly kind in characterizing…
-
AAPOR gets serious about online sampling
I am at the AAPOR annual conference in Boston. My first observation: it is huge. For example, at 8:00 this morning there are no fewer than eight separate sessions, each with five to six presenters. There is no way you can come close to covering the whole thing. So I have tentatively chosen to focus…
-
Secrets of #MRX blogging revealed
This week I’m sitting on a panel of bloggers at AAPOR. The two best #MRX bloggers in North America are joining me, along with some bloggers from the more serious side of the research profession. While trying to figure out how to fill my 10 minutes I had a look at page views since I…
-
More research on mobile
Regular readers of this blog (if there are any) may have noticed that I have been a social media no-show for the last couple of months. This was not deliberate; it just sort of happened. But now I am jumping back in and can’t help but wonder whether this NewMR thing isn’t like an American…
-
CASRO Online — Final thoughts
I’ve just realized that I never posted by last comments from CASRO Online. Shame on me. The organizers took the risk of placing three papers on mobile questionnaire design as the last three papers of the conference and on a Friday afternoon to boot. The risk paid off as the room was probably around three-quarters…
-
CASRO Online – Part 4
Day 2 of CASRO Online. John Bremer, Conference Co-Chair, has promised "a riveting day." I'm ready for that. He's reviewing yesterday's session and makes it sound better than I remember it. Maybe it's me. To my eye, it had a really strong start and sort of drifted downhill a bit. But still better than some…