Category: The MR Business

David Smith, a UK researcher who has been a major advocate for what he has called "holistic research" has proposed an interesting list of 12 questions that clients might ask us or that we might ask ourselves to evaluate the quality of our work.  Here they are: To what quality level was the research conducted?…

I am here at the ESOMAR Congress in Berlin and today heard a keynote by Florian Henckel von Donnersmarch, the Oscar winning director. The obvious question: why a director as keynoter at an MR event? The answer: without MR the movie might never had seen the light of day. The film had no mass appeal…

Here is something I missed when I looked at the Inside Research issues on online research.  The ESOMAR pub, Research World, brought it to my attention.  Worldwide online research is slowing down.  The growth rates for the last few years look like this: 34 percent in 2004 31 percent in 2005 20 percent in 2006…

Interesting reading in the January issues of still another trade rag.  This time it’s Inside Research and the topic is the rapid growth of online research over the last 10 years, from just $4 million in 1996 to a reported $1.4 billion in 2006.  The projections for 2007 are for 15 percent growth to $1.6…

Not mine, but those of about 50 "esteemed industry players" reported in Research Business Report, a trade rag that follows the MR industry.  Once I was able to put aside my disappointment from not being an "esteemed industry player" I found the reading interesting. As you might expect, the predictions are all over the board…

This is the title of a recently-released report based on a survey of CASRO members conducted in August and September of 2006.  (The full report is here:  http://www.consultcambiar.com/news/The%20Future%20of%20The%20Survey%20Research%20Industry.pdf .) As its title suggests, the report is focused on how CASRO members see the future of our industry, both in terms of the key challenges we…

Back in September with much hype and fanfare a group of 33 “industry leaders” gathered in Chicago for a “Respondent Cooperation Summit. Now I want to make clear at the outset that I didn’t attend, so everything I am about to write here is based on what I have read and heard since. I didn’t…