Tag: Wireless
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Leveraging Location: Where Are We?
My buddy, Michael Link, is Chief Behavioral Methodologist at Nielsen. A couple of weeks back he organized a symposium focused on location. I asked him to do a guest post here and this is the first of his two reports. Location can have a strong influence on people’s attitudes and behaviors, but what does the…
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No surprise: It just keeps getting worse
The latest numbers on wireless only households as measured by the NHIS have just been released. They now estimate that as of December 2008 20.2 percent of US households have only a wireless telephone. The 2.7 percent increase in the second half of 2008 is the largest six month increase since the NHIS has been…
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New report on wireless substitution
Kate Harris has pointed out to me that CDC just released a new report on the prevalence of wireless only households in the US, and this time they are providing state level estimates. The variation across states is dramatic to say the least. Oklahoma is estimated to have a whopping 26.2 percent of its households…
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Mobile Research Conference 09 – Day 2
I’m sure you’ve noticed that 3 weeks have elapsed and I’m only day 2. Well, a few things intervened. Though I’d sum up the rest of the conference – which ran the gamut from strong presentations to a fascinating but somewhat tangential soliloquy on response rates – in very simple terms. What did I learn…
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Mobile Research Conference 09
Reg has kindly allowed me to act as a guest blogger. I’m in London at the (first?) Mobile Research Conference, put together by Global Park. About 75 people in attendance, mostly suppliers and academics. Today was the first day and we had 6 sessions ranging from broad keynotes to case studies of specific research projects…
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Increased mobile Web use triggers Web surveys on the move
You have to love the hype. Or maybe not. The title of this post is taken from an email I got this morning from a company in the UK that, you guessed it, wants to do surveys on Web-enabled phones for us. It goes on to say, ” According to a November report by the…
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More on the cost of interviewing cell phones
Pew has just released a new study that confirms some of our own experience on the cost of interviewing respondents on cell phones. Overall the report is about the impact of including cell phones in pre-election polls during the last presidential cycle, but at the end of the report they go into some "practical considerations"…
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“May the Weights Be With You”
The title of this post is courtesy of Alex Gage , one of our former partners and now a successful political consultant. I was reminded of it when I saw a piece by Howard Finemen on the Newsweek site in which he takes a shot at parsing the current polls of the presidential race. OK,…
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Pain Perdu is Not for Everyone
A report from AAPOR filed by Dan Zahs. No weather reports here as I was on cultural duty. In New Orleans, due to their French heritage, French toast is known as pain perdu–"those French, they have a different word for everything "(S. Martin, 1977). The cell phone only (CPO) and the cell phone mostly estimates,…
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More Ado About Cell Phones
A report form AAPOR filed by Collen Carlin. Another cloudy, rainy day here at AAPOR in New Orleans and another day of cell phone discussions to attend. Yesterday we heard further evidence that the cell phone only population is growing and today there was information on the changes to this population and ways to…